Statistics are the lifeblood of bringing new business to your home staging company. In this educational session Melissa will cover the type of data every stager should be collecting, how to use that data to bring in new customers, and how to protect your company's profitability and purchasing outlook.
Whether you are new to the industry, or are a seasoned pro, there will be an opportunity to build on your knowledge base. If you aren't collecting statistics now, you will be after this class.
If you are already, you'll have a better understanding of what all that data means and why you should focus on it!
- What data you should be collecting
- Using statistics to increase your customer base
- how to use this data in determining your company's profitability
- How to use this data to determine how much inventory you'll need to purchase the following year
Melissa Marro is one of the best known stagers in the US. She is an annual featured speaker at the Real Estate Staging Association’s Convention held in Las Vegas and held the title of President for the Board of Directors (2015-2017) for the trade organization. Having grown not one, but two large home staging companies, one in FL and one in SC, in the last decade, her no-nonsense marketing techniques can help transform any staging business into a top producing local brand. Her company, Rave Home Staging, a Jacksonville based staging and training company, is currently on target to hit one million dollars in revenue in 2017.
This is free a benefit for RESA members, please login to the members only section of the RESA website to receive a code making this free.